RV2

// FEB - JUN 2023

Designing a scalable white label app: customizable solutions for financial business

Designing a scalable white label app: customizable solutions for financial business

ROLE

UI Design

responsibilities

  • Redesign of the interface and user experience

  • Strategic thinking to create a flexible style guide

  • Redesign of the interface and user experience.

  • Strategic thinking to create a flexible style guide.

  • Redesign of the interface and user experience.

  • Strategic thinking to create a flexible style guide.

Problem

RV2 needs an updated white-label financial app. The business also needs a revamped design to successfully sell the solution to other companies.

High-Level Objectives

The design must be flexible to accommodate any brand.

The user experience should be smooth and adhere to current best design practices.

Challenges

There were no usability tests conducted.

I based the design on UI best practices, UX heuristics, and client feedback.

Process

Construction of User Flow

I have developed a comprehensive user flow to map the user journey and identify key interaction points.

Process

Visual Exploration, Styleguide and Final Design

Created components during the wireframe phase. This approach brought more agility to the workflow, allowing for rapid prototyping and iteration.

Results

The project resulted in a modernized and flexible financial app design capable of adapting to various brands while providing a smooth user experience. Despite the challenges, the strategic approach and adherence to best practices ensured a high-quality outcome.

Learnings

Creating components, even simple ones, during the wireframe phase improved editing speed and screen creation.

Adhering to heuristics, standards, and best interface design and usability practices contributed to a satisfactory result. However, I preferred to test the design before finalizing it to ensure the quality of the user experience.

Get in touch

Open to work remotely worldwide

Based in Brazil

Get in touch

Open to work remotely worldwide

Based in Brazil